Is Blogging a fireable offense? Yes. If bloggers could better monetize their marketshare then perhaps it would not matter.

FineFools network hits a rough patch. Cool to see how open they are with content, but at the same time I am not sure how much business sense that policy makes longterm. Also the openness of the network – the lack of structure in picking topics around which great value may be created – may be one of its greatest problems. If people want to blog to be read networks offer that. If people want to blog to make serious bankroll most blog networks do not offer that.

Photo company under heat changes their name. Totally stupid move. A company threw away their search profile and started from scratch after coming under heat. Bloggers quickly cross referenced the new and old companies. Now that makes them look even shadier. If you play your cards right with bloggers hate stories can be flipped into good link popularity and smart viral marketing. Running away from the problem works not so good.

Technorati adds trending graphs and other features.